AquaFeed and Grain & Feed Magazines
Magazines AquaFeed and Grain & Feed, recently joined our growing portfolio of titles here at Premier Print Group.
Before being printed at Premier, they were previously printed in China due to their extremely low prices. The turnaround time of about 10 working days or more, however, was longer than they required.
“Being an International magazine Publisher, we needed to supply our magazines at short notice to exhibitions all over Europe and Asia, wherever they were being held. We found Premier was able to act quickly and get our magazines on the press almost as soon as they received the PDF and then get them shipped to our European destinations in time for our exhibitions.” Says Tuti Tan of Perendale Publishing.
Using the latest and most advanced press technology yet, the Heidelberg SX, with full Auto Plate Loading and Auto Register, combined with the AGFA Palladio Computer-to-Plate system, we were not only able to compete with their existing Chinese printer on price but we were also able to improve on the quality as well as turn their work around faster.
“Our Chinese printer still remains slightly cheaper than Premier, however, due to a faster turnaround time requirement, we were happy to pay more in order to have it delivered on time.” Tuti continues.
For Premier, what really made this possible was the new, much faster printing machine.
Make-ready times have been cut by 80% because of the Auto Register and the running speeds of up to 15,000 sheets per hour is twice as our older press. This means we were able to reduce our costs and improve the quality simultaneously.
At the same time, we helped with reducing their postage costs.
The magazines were previously printed on 90gsm Gloss text and 130gsm Gloss on the cover.
These two prestigious magazines contained plenty of colour photos of machinery that required our best inks to bring out the vibrant colours and chromes of the machinery photos to its best but without the risk of any ‘see-through’.
After much research and testing, we were able to source an 80gsm Gloss paper that met our high expectation levels in terms of brightness and whiteness. Our client also wanted to maintain the bulkiness so that the pages weren’t too flimsy.
The result was that the magazine was lighter, saving substantial postage costs.
“Perfect” was the word used by our client.